World of Workato 2025: innovations in AI automation and integration

Workato innovators, partners and customers came together in Amsterdam on 9 October for World of Workato 2025 – the leading event for discovering what’s next in integration and automation.

As a proud sponsor, several colleagues from Ciphix attended to explore the latest developments in the Workato ecosystem. One of our customers, Countus, also took to the stage to share their success story.

In this report, Mark Peele, our Workato specialist and Lead Integration Architect, reflects on the key innovations and insights revealed during the event. “It was considerably busier than last year,” says Mark. “You can feel that Workato is really starting to come alive in the Benelux – creating great opportunities for organisations that want to connect their processes and systems more intelligently.”

Workato: platform for connection and automation

Workato is a leading integration and automation platform that allows organisations to build workflows between their applications, from Salesforce to SAP, Exact and AFAS.

The platform works with so-called recipes (workflows or interfaces): combinations of triggers and actions that allow processes to work together across tools. This enables companies to automatically synchronise data, eliminate repetitive tasks and increase productivity without complex code.

At Ciphix, we use Workato to bring automation and integration closer together. Where we develop virtual workers who take over repetitive tasks, Workato lays the interfaces between systems so that data moves effortlessly between applications – from HR to finance, operations and customer service.

With this foundation, organisations can then use that data to create new value and automate time-consuming processes. Thus, Workato becomes not only the connecting fabric between systems, but also the foundation for intelligent automation.

At World of Workato 2025, it became clear that this vision extends beyond integration. Workato is taking big steps towards a future in which automation, data and AI completely merge.

Genies: the new generation of AI agents within Workato

During World of Workato, one term took centre stage: Genies, Workato’s name for the new generation of AI agents within the platform. These agents can independently retrieve information, make decisions and perform actions within and across applications.

“Everyone talks about agents, but Workato takes a different approach,” Mark explains. “Their Genies combine the power of integration with real intelligence. They understand context, switch between systems and collaborate to speed up processes.”

The strength of the Genies lies in their flexibility. They run on the same basis as Workato’s recipes, but use large language models to convert natural language into actions. The Enterprise MCP architecture also allows them to communicate securely with other systems, with built-in governance and security layers.

Genies thus form the foundation for a future in which agentic automation becomes a reality: software that not only executes what you say, but also understands what you mean.

During the event, Workato demonstrated how the Genies connect with AIRO (the architect agent that helps design solutions) and Acumen (the analysing agent that monitors and improves processes). Together, they form an intelligent ecosystem that builds, learns and optimises – with humans as directors.

Enterprise MCP: the new standard for integration with AI

One of the biggest announcements of the event was Enterprise MCP (Model Context Protocol). Mark explains, “MCP is basically the bridge between AI agents and your IT systems. Where other platforms use open-source variants that require a lot of technical configuration, Workato offers a proprietary low-code environment. With this, you can let agents communicate securely and in a controlled way with other applications.”

What especially struck Mark is Workato’s agnostic approach: “You can use the MCP not only within Workato, but also link to other AI systems such as GPT or Claude, or directly to external applications. That makes it a truly open standard – powerful, yet flexibly deployable.”

According to Mark, this gives Workato a distinct advantage: “They are getting the basics right. Enterprise MCP makes agentic technology enterprise-ready, with governance, security and scalability built in.”

From co-pilot to architect: AIRO and Acumen

A second highlight was the introduction of AIRO and Acumen, two new AI features that make Workato even smarter.

AIRO acts as a digital architect within the platform. “You describe what you want, whether that’s an automation, integration, application or AI agent, and AIRO helps you design the structure,” Mark says. “It collaborates at a high level and immediately builds a first version of your solution.”

Acumen does the opposite: it analyses existing workflows. “Acumen recognises where something is going wrong and comes up with suggestions. It creates graphs, sees patterns and learns continuously. You don’t see that anywhere else yet,” says Mark.

Together, AIRO and Acumen bring Workato one step closer to agentic automation: automation that not only executes, but also understands and optimises.

Countus on stage: a Dutch vision of integration

A special moment during the event was the presentation by Countus, a Dutch client of Ciphix.

“They were the smallest party on stage but had perhaps the most progressive story,” Mark says. “Countus has set up an event-driven architecture – a modern way to keep data flowing through the organisation. That shows they really look at integration with an enterprise view.”

While international speakers talked about their challenges, Countus showed how vision and simplicity come together in a scalable solution.

“And they proudly mentioned their collaboration with Ciphix, which made it especially nice.”

What can organisations expect from Workato’s agentic automation?

From the end of October 2025, Workato’s first agentic features will also become available in Europe.

“The promise is simple,” says Mark. “Soon you won’t have to click through dozens of applications. You’ll work with an agent (Genie) that performs tasks, retrieves data and shares insights.”

For Ciphix and its customers, that means one thing: the next step in productivity. “We have already experimented internally with agentic automation in Workato,” Mark explains. “In the near future, we want to work with customers to build the first agents that truly add value.”

The next wave of AI automation

World of Workato 2025 showed that automation is entering the next phase: from automating processes to collaborating with AI agents (or as Workato calls them, Genies). These Genies are central to their vision of the future: digital colleagues who understand context, make decisions and execute actions independently.

Yet Workato remains true to its foundation. The strength of the platform still lies in its iPaaS foundation: securely, consistently and scalably connecting systems. All new innovations, from Genies to AI integrations, build on that strong foundation.

“The concept is strong and the foundation is there,” Mark concludes. “Workato does not forget its core but rather takes it to a new level. They have everything they need to make this vision a reality – and we are ready to realise that future together with our customers.”